Craig Alinder is a highly experienced Vice President with a proven track record in pay-per-click (PPC) and affiliate marketing, known for developing and scaling high-performance campaigns that generate targeted, high-quality leads. With a strong belief in data-driven decision-making, he leverages advanced technologies, detailed analytics, and continuous optimization to maximize ROI.
He is recognized for his strategic mindset and hands-on approach, ensuring every campaign is executed with precision and efficiency, while building reliable systems—from landing pages and split-testing to fast, secure hosting—that create a complete ecosystem for campaign success.
All-Inclusive Campaign Management
All-inclusive means we do whatever it takes to make your campaign succeed. Landing page design and development, A/B split-testing, fast mobile hosting, compliance-conscious ad copy, and conversion rate optimization are all included — no surprise invoices, no pointing fingers at other vendors.
Mass Tort & High-Volume Verticals
We’ve managed campaigns across some of the most competitive legal verticals — Paraquat, asbestos and mesothelioma, rideshare litigation, disability claims, and more. We know the compliance landscape on Google, Meta, and Bing, and we know how to scale without getting flagged.
In legal marketing, only one metric matters: signed cases. Clicks don’t pay the bills, and neither do unqualified form-fills.
We start with a free audit of your campaigns, landing pages, and intake process. Within days, we identify wasted spend, missed opportunities, and the bottlenecks between a click and a signed case. Then we build a concrete action plan — new keyword strategy, rebuilt landing pages, compliant ad creative, and call tracking wired into your CRM.
Once live, we don’t disappear. We continuously A/B test, refine bids around qualified-lead data, and optimize every lever from cost per click to cost per signed case.
Lower cost per case, higher intake quality, a marketing operation that scales with your firm.
Vertical is there to help your business climb the ladder of success. Get your free consultation to see how you and your team can start growing.